Markdowns are relative

What is a “deep” MD? What is a small one? Everything is perception.

75% off is a great deal.  50%? Good? What about 30% ? Depends on the product.  30% off a jacket in April is not enough. 30%  in December is a lot. 30% off a Rolex is unheard of. Back the truck up.

10% off seems trivial, except 10% off of ME is a lot. I am 10% smaller, which is good. 

I am still 100% That Planning Guy

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